overview
From zero to premium tech conference in weeks.
We teamed up with Mirka (our Event Alchemist) to bring the entire ELC Conference to life—from the first sticky note to the final mic check.
At Any Labs, we built the brand from scratch:
→ Defined the positioning for senior tech leaders
→ Crafted the visual identity and tone of voice
→ Designed a UX-first website focused on ticket conversions
→ Created the entire digital experience—agenda, speaker sections, partner tiers, and beyond
→ Produced all marketing assets (yes, even the memes)
Meanwhile, Mirka handled the full-scale event production: venue, logistics, speakers, tech, lights, chaos control—you name it.
In just a few weeks, we turned a scrappy idea into one of the most talked-about tech events in the region. Bold branding. Sharp comms. And a fully-packed venue of engineering leaders who actually wanted to stay past lunch.
client
Engineering Leaders Community
datE
March 27, 2025
services
Community Building & Event Production
Additional
Design
Used tools